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BEGIN:VEVENT
DTSTART:20100727T140000Z
DTEND:20100727T153000Z
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SUMMARY:Business Success Series
DESCRIPTION:"Stand Apart from the Competition & Leverage Your Personal Brand" Lida Citro n\nProfessionals that attract the right clients\, receive qualified referrals\, and are recognized for their accomplishments have strong personal brands. They have crafted their reputations   their legacies   to be consistent with their values\, beliefs and desires. They are getting results!Each of us has a personal brand   either by intention or by default. A personal brand is the perception others have about you and the value they assign you. Often times\, the way we are perceived and the value we believe we bring to the situation are not in sync   this is where Lida comes in!This program is for individuals looking to maximize their strengths\, experiences and values to create and manage their desired reputation. Lida's programs are all about marketing -- Effective reputation management attracts opportunities for success.Have you been passed up for a promotion because you are not seen as "management material"?\nHave you received feedback indicating you are "not customer service oriented"?\nDo your clients say you are valuable as a provider\, but never as an advisor?These brands can be damaging for a professional who aspires to grow their career.This interactive program uncovers the unique qualities of participants' personal brands through presentation\, discussion and self-discovery. We will cover:Discovering what makes YOU special?The brand promise   how to articulate your unique selling positionSoliciting feedback and inputAligning your brand with the functional/emotional needs of your target audienceUnderstanding and communicating to key audiencesMarketing your brand through consistent action using social media\, social networking\, elevator speeches\, brand image and body language.Lida Citro n has been helping businesses and professionals uncover and develop their true brand value for more than 20 years. As principal of LIDA360\, a turnkey marketing communications firm\, she helps her clients unleash their unique brand qualities and assets to produce effective marketing programs. Lida presents on personal brand development\, social media and intentional networking. Her methodology and approach are both innovative and practical\, and she is recognized for her contagious passion for quality.
X-ALT-DESC;FMTTYPE=text/html:<div><div><font size="2"><div><p><strong><font color="#000000">&quot\;Stand Apart from the Competition &amp\; Leverage Your Personal Brand&rdquo\; Lida Citro&euml\;n</font></strong></p><font color="#000000"><p><br />Professionals that attract the right clients\, receive qualified referrals\, and are recognized for their accomplishments have strong personal brands. They have crafted their reputations &ndash\; their legacies &ndash\; to be consistent with their values\, beliefs and desires. They are getting results!</p><p>Each of us has a personal brand &ndash\; either by intention or by default. A personal brand is the perception others have about you and the value they assign you. Often times\, the way we are perceived and the value we believe we bring to the situation are not in sync &ndash\; this is where Lida comes in!</p><p>This program is for individuals looking to maximize their strengths\, experiences and values to create and manage their desired reputation. Lida&rsquo\;s programs are all about marketing -- Effective reputation management attracts opportunities for success.</p><p>Have you been passed up for a promotion because you are not seen as &ldquo\;management material&rdquo\;?<br />Have you received feedback indicating you are &ldquo\;not customer service oriented&rdquo\;?<br />Do your clients say you are valuable as a provider\, but never as an advisor?</p><p>These brands can be damaging for a professional who aspires to grow their career.</p><p>This interactive program uncovers the unique qualities of participants&rsquo\; personal brands through presentation\, discussion and self-discovery. We will cover:</p><p>Discovering what makes YOU special?</p><p>The brand promise &ndash\; how to articulate your unique selling position</p><p>Soliciting feedback and input</p><p>Aligning your brand with the functional/emotional needs of your target audience</p><p>Understanding and communicating to key audiences</p><p>Marketing your brand through consistent action using social media\, social networking\, elevator speeches\, brand image and body language.</p><p>Lida Citro&euml\;n has been helping businesses and professionals uncover and develop their true brand value for more than 20 years. As principal of LIDA360\, a turnkey marketing communications firm\, she helps her clients unleash their unique brand qualities and assets to produce effective marketing programs. Lida presents on personal brand development\, social media and intentional networking. Her methodology and approach are both innovative and practical\, and she is recognized for her contagious passion for quality. <br />&nbsp\;</p></font></div></font></div></div>
LOCATION:Daniels Fund Building101 Monroe StreetFree Parking on the west side of the building(Please don't park on the streets)
UID:e.281.426
SEQUENCE:3
DTSTAMP:20260419T205815Z
URL:http://chambermaster.cherrycreekchamber.org/events/details/business-success-series-07-27-2010-426
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